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Andrew Southworth

Andrew Southworth

Networking, NAMM and our podcast tour
Feb 02, 2026

Networking, NAMM and our podcast tour

I just got back from my travels around the NAMM show and the My Point 4 Cents podcast tour...

Andrew Southworth
Andrew Southworth
Should you send fans to a Spotify song, playlist or profile?
Jan 05, 2026

Should you send fans to a Spotify song, playlist or profile?

Each one has pros and cons, let's talk about it.

Andrew Southworth
Andrew Southworth
Do you have goals for 2026?
Dec 29, 2025

Do you have goals for 2026?

Every year I strategize what goals I have for the coming year, here's what that looks like...

Andrew Southworth
Andrew Southworth
Why you need a content schedule
Dec 15, 2025

Why you need a content schedule

Doing this will (hopefully) help keep you from going mad.

Andrew Southworth
Andrew Southworth
Playlisting vs Ads for Spotify Promotion
Dec 08, 2025

Playlisting vs Ads for Spotify Promotion

How does promoting your music on Spotify with playlists compare with running ads?

Andrew Southworth
Andrew Southworth
SpotifySpotify
+2+2
How to get 1 million streams in 1 year
Nov 17, 2025

How to get 1 million streams in 1 year

Today i’m going to go over a strategy you can use to get 1 million streams on your music in 2026.

Andrew Southworth
Andrew Southworth
 3 Types of Social Content Working For Artists Right Now
Nov 10, 2025

3 Types of Social Content Working For Artists Right Now

With examples for each.

Andrew Southworth
Andrew Southworth
Testing Unreleased Songs In Ads
Nov 03, 2025

Testing Unreleased Songs In Ads

How to get actual data for how your songs will perform in ads.

Andrew Southworth
Andrew Southworth
Stop living song to song
Oct 27, 2025

Stop living song to song

It's hard to strategize when you don't know when the next song is coming

Andrew Southworth
Andrew Southworth
(not so) Secret TikTok Growth Hack
Sep 29, 2025

(not so) Secret TikTok Growth Hack

TikTok's algorithm has one unique factor that makes it differ from other platforms...

Andrew Southworth
Andrew Southworth
Join 15,000+ music artists, managers and labels receiving actionable music marketing advice every Monday. Written by Andrew Southworth.

Music Marketing Monday

Join 15,000+ music artists, managers and labels receiving actionable music marketing advice every Monday. Written by Andrew Southworth.

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